Web video marketing is something that many small businesses and individuals miss out on. Not all of us are comfortable getting in front of a camera and making a video, but you don’t have to do the video all on your own.
Typically, the most successful video marketers get their friends and family to help, and even star, with their videos. Use a single camera and make a video that speaks to the product or service your company sells. If you’re a non-profit, then Read the rest of this entry »
Gone are the days when buying a commercial on Direct TV and sending out direct mail were the only ways to get in touch with your customers. Nowadays web marketing can be free if you do it right and web video has particular impact. Here are a few of the ways in which we think you can use it
Youtube: The obvious choice, set up a channel for your business and start posting stuff. It can be an online explanation of your company or a helpful video about how to apply for jobs – just make sure it’s properly branded.
How-To Videos: There’s nothing people like more than USEFUL web videos and how-tos are the easiest to make and they show authority in your field. Teach people how to do something you offer and watch the phone calls come in.
Meet the Staff: Personalization of a faceless staff is a great way to entice people to come in or call – make a short video of each staff member where they’re fun and likeable – it will make your whole company seem that way, too.
If you are looking for an innovative way to advertise your business to thousands of people, then you need to consider stepping up to web based video marketing. Video web marketing is the most innovative way to advertise your business over the internet. Web based video enables people to market themselves and their products to anyone seeking to do business with them.
If you are a public speaker looking to advance yourself through marketing then check into what web marketing can do for you. Web marketing gets your name and information into the hands of Read the rest of this entry »
The internet is a highly graphic medium. Searchers today have access to streaming video, HD visuals, colors and sound that were unheard of just 10 year ago. Apple’s “green screen” pc’s are primitive compared to even smart-phones today.
Videos have the capability to show how a product works. How to get to the store. Introduce searchers to the owners, employees, the service technician who will call.
Happy satisfied customers can tell potential customers how glad they are they did business with you.
Keeping Read the rest of this entry »
Web video is one of the most popular forms of marketing in this generation. It will be imprudent if a company will not exhaust the numerous possibilities and opportunities presented by this form of communication. There are so many web video tools online that the business or individual can harness for free.
Web video is a very potent marketing tool if utilized properly. The web video posted online can reach customers or audiences beyond national borders. Imagine the amount of sales or website traffic that a business can generate by using video as a promotional tool.
The videos that will most likely attract audiences are those that provide them assistance. A video that provides step by step procedures on how to accomplish a particular activity will generate a lot of page views. It is important that the video made should provide value to the viewers.
For the video to be an effective marketing tool, it must not sound promotional. Its primary aim should be to help the audience. It is good to provide some valuable insights but the video must direct the viewer to the business website for additional or complete information. This is the effective, implied way of selling that appeal to most people.
Web video is a tool that can very easily be used incorrectly. Web video can come across as abrasive and unnecessary. The key is in how it is used on your website. It’s my opinion that all videos should be opted into by the user. Having a video load while you are just trying to find information on a site makes for a bad user experience. Likewise, videos that are just advertisements do not engage the viewer since they have been conditioned Read the rest of this entry »
It’s crucial for businesses to progress with trends and developments when it comes to marketing strategies. In the past, business owners could only consult with clients in person or over the phone. But before long, email and text messages took the human contact out of business. Fortunately, Web video is making marketing human again.
All methods of business contact are important to marketing plans and they should all be utilized. But it’s difficult to convey proper inflection, passion and expertise in an email. Making eye contact with clients and customers Read the rest of this entry »
It is an exciting time to do business on the web. Video sites like YouTube have transformed the spread of information and entertainment. Social networking sites such as Facebook that are picture and video driven, have given people a whole new way to connect with each other and with their favorite products and causes.
The “share” button on social networking sites is more than just a way to spread cute videos of animals and toddlers; it’s a perfect marketing tool when Read the rest of this entry »
As a marketer, you should always be looking for new ways to promote your business. With an ever increasing flood of droll marketing campaigns, it is important that you be innovative with a marketing strategy that captures reader’s attentions. Using web video marketing can do just that.
People are three times as likely to watch a video as they are to read a block of text. So, if you want to capture potential customer’s attention, you need to go with a video.Check out this link here. However, if you want make those leads actual customers, you need a Read the rest of this entry »